Who to Monitor
Founders and Co-Founders
Follow CEOs and founders of technology companies that match your ideal customer profile.
VCs and Angels
Follow investors whose activity may reveal companies entering the fundraising market.
Influencers and Dealmakers
Watch people who connect founders, investors, accelerators, and other members of the startup ecosystem.
Where to Look
1
LinkedIn and X
Watch follows, comments, posts, company updates, and conversations related to investors or fundraising.
2
Company milestones
Look for product launches, meaningful revenue progress, or founders emerging from stealth.
3
Fundraising timing
Track accelerator demo days and investor updates that may indicate less than 12 months of runway.
4
Team changes
A new finance or strategy hire may indicate that a company is preparing for its next round.
Turn Signals Into Prospects
1
Build a watchlist
Create a list of founders, investors, accelerators, and connectors relevant to your customer profile.
2
Record the signal
Note the activity that suggests a possible raise and the date it appeared.
3
Confirm the timing
Review the company’s milestones, runway indicators, recent activity, and hiring before reaching out.
4
Reach out with context
Use the observed signal to begin a relevant conversation instead of sending a generic sales message.